EPK -(Electronic press Kits)

One of Bobby Mardis talents include shooting EPK’s for companies, artists, stores, brands and anyone who is trying to sell a product or service.  Bobby discusses the project with the client, writes the script, captures the footage and edits the piece into a viable sales tool.

 The objective is to shoot a 3 to 5 minute compelling overview of the brand, in a concisely compiled media form so that it sells itself to potential customers and draws them towards your product.  This media is used 24/7 to capture the minds of potential customers and to ultimately increase awareness and profitability of your brand. If they don’t adhere to the call to action and ultimately become a paying customer, they the media didn’t work.  This electronic press kit has been used for years by mom and pop companies to fortune 500 corporations that influence the world.

 

 

 

One of bobby’s specialties is telling the short story and selling the product with a narrative that will compel people to immediately grasp the concept, resonate with the message and adhere to the call to action.  Bobby will analyze the mission and come up with a comprehensive plan to write the commercial, promo or infomercial that will entice viewers while telling a story to connect patrons with the product. Bobby’s ability to extract key elements from the product or service and turn it into media is always on point and effective.  He feels that every entity that is reflected by a product, or service can emotionally connect with the general public.  Telling these brief stories with audio and images saves both the viewers and proprietor’s time and energy.  With a strong Internet presence, a customer can view your offering, make make a decision in the comfort of their own home to either move forward or retreat.  Bobby’s EPK’s will save time and energy fielding the look-lews who can eat of time and productivity.  He know how to bring out the highlights and focus on attributes that will sell the product.

Everyone who is selling something (Product or service) needs an EPK and a web presence.  One of Bobby’s first EPK’s was on the film “Eve’s Bayou” shot in Louisiana.  Please find the following examples of Bobby’s EPK work.                                                                                                                                                                                                                                                                                                                                

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